

As an example, let’s say you put up a blog post that gets 1500 hits. Comments are a deeper level of engagement (community participation) so you’ll cut that down another 10:1.

Basically, it means the vast majority of people lurk and <10% will engage with the content they consume. For every 10 hits, you’ll get one engagement in the form of a like, kudos, a share, etc. If you’ve ever put content on the internet you’re probably aware of the “1% rule” or “90-9-1″. I’m sharing it here for anyone else who enjoys data and is curious about this kind of thing!īut first, a note on engagement and expectations… I don’t have any data previous to posting chapter 9 of 30, as the idea didn’t occur to me until then, but what I gathered after that was really interesting. hits over time on my longfic to look for trends. Going on the assumption that the answer wasn’t simply, “we suck”, I started tracking kudos vs. It can seem like nobody is interested in what you’re doing now that you’re 20 chapters and three years in. This can feel pretty discouraging, particularly if you’re working hard toward the completion of a bigger project. Beyond that, you’re probably only going to see more if you’ve got one of those rare and marvellous spirits that binge-reads and leaves multiple comments as they go. Add to that, most of the comments on a new chapter tend to come in those first 24-48 hours after posting. We’d noticed that, particularly on longer fics, kudos rates drop pretty sharply at a certain point and never really pick up again. Back in early 2017 I had a conversation with friend and fellow writer about reader engagement on AO3.
